Dell Technologies, the tech giant, is back with its annual Dell Technologies Forum conferences. After a period of virtual meetings and conventions, the company is back with its conference series around the globe. On November 16, 2022, Dell Technologies Forum also came to Romania, and Pepper was there. Read the full article and learn more about Pepper's experience at the event.

About the customer

Dell Technologies is a company founded in 1984, which started from an unprecedented idea: selling computers directly to customers. Dell wanted to deliver the most efficient computing solutions to meet their requirements.

Every year, the company organizes an international event, called Dell Technologies Forum, an event about innovation and breakthrough in technology. On November 16, 2022, the event was also marked here, in Romania.

This year's Dell Technologies Forum invited leaders from Romania to capitalize on new growth opportunities, unlock the true value of data and accelerate the pace of digital transformation in 2022. Engaging in breakout sessions, interactive experiences and connecting with technology and industry experts, attendees gained valuable insights from multi-cloud strategy delivered as a service to modernized and secured technologies used in AI management.

In this context, Pepper represented an opportunity to be useful in the event by promoting sponsors and partners, but also to offer a unique experience to all those present at the event. We have to admit that there could not be a more favorable context for Pepper, and this role in the event suited it perfectly.

Challenges encountered

Dell Technologies Forum was held on November 16 at Face Club Bucharest. With an exhibition area of over 1000 sqm, the event organizers wanted to highlight the event's sponsors among the participants and guide them to their stands in order to discover the solutions they offer.

The challenge was all the greater as there were 4 zones defined by the organizers, and within each zone there was a stand for each individual sponsor. The event not only promoted DELL solutions, but also the solutions offered by sponsors, present at the event in the stands.

Pepper Robot's contribution to the event

Through the specifics of the event, the central element of the forum is technology and innovation, together with the presentation of the newest solutions available on the market. In this sense, DELL wanted to have Pepper, as a promoter of innovation in the event. The representatives confessed that the desire to have a social robot at their event arose as a result of

"specific to the event. The subject of this event was innovation, breakthrough in technology. Hence the desire to have Pepper at the event."

Pepper's role was to promote the event's main sponsors as well as the latest technology innovations brought by the event organizers alongside the sponsors. An interactive map of the sponsors and their booth location has been included in the application custom developed for this event.

In this way, the event sponsors were highlighted by Pepper with the help of the map, and this was presented to the event attendees, who easily identified the locations of the sponsors they wanted to visit at the booth.

Besides the utility component, Pepper pleasantly surprised the entire audience with themed choreography, selfie photo sessions and hugs to capture the memorable moments of the participants. DELL representatives confess that “

The audience was very excited and the participants of the event appreciated it a lot. It was a unique experience. We were very happy to have Pepper at our event."

Pepper Robot experience and recorded results

Pepper offered the participants, organizers and guests a unique experience, it "smiled" beautifully in several hundreds of photos, it was the element of attraction for all categories of the public, and last but not least, it proved its usefulness whenever it was asked for help.

Presenter Mode:

presentation of participants/sponsors – with which Pepper guided visitors to the stands
Entertainment mode:

took selfies with the event participants, danced, gave hugs and kissed the hands of the ladies present at the event

Feedback from the organizers

Pepper animated the sober atmosphere given by the specifics of the organized event and successfully fulfilled the role of guide within it.

The organizers describe the experience with Pepper as a unique one, in which the people present enjoyed the presence of a humanoid robot immensely. Undoubtedly, Pepper's most appreciated functions were those related to "human touch".

Are you planning an event in the near future and would you like to have Pepper by your side?

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IRIS Robotics provides innovative solutions for business digitization and integrates the latest technologies into the activity of companies from a vast list of industries. The company develops applications for the Pepper robot and provides customized programming services for social robots according to the needs of any business.